The Women’s Training Club

AllHealth & Wellness

11 Apr

Written By Katie Lodge

The Women’s Training Club

CLIENT
The Women’s Training Club

SERVICES
Squarespace Website

CREATIVE COLLABORATORS
Kellie Ann (Branding)

Project Overview

The Women’s Training Club was built by a local mum for busy local women. They are passionate about strength training for women, with one simple mission: to help women feel confident walking into any gym and proud of what their bodies can do.

When the gym’s founder, Laura, came to us, she was frustrated with her DIY website, which still used her old branding. She had engaged a designer to create her new logo and needed support to bring the brand to life through the website. We established the site structure and designed each section to engage potential members and help them clearly understand what sets the gym apart. We also incorporated marketing pop-ups on the site to encourage people to join the mailing list and trial offer.

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